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  • Gen X'd Out
    January 27, 2014

    A generation is retiring. For all the talk of Millennials, it was the Baby Boomers who took their interest in fine wine to the massive middle of American restaurants.

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  • Gen X'd Out

    Are Boomers and Millennials More Alike Than We Think?

    December 31, 2013

    Conventional wisdom says that Millennials (18- to 32-year-olds) and Boomers (49- to 67-year-olds) are more different than alike. But when it comes to shopping, exactly how wide is the generation gap?

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  • Gen X'd Out,  Middle Ages

    Generation X: A Forgotten Population That’s Well Worth Remembering

    December 24, 2013

    “Often overlooked, the demographic is still important for digital marketers.”

    Ha, ha. This is from my own employer.

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  • Gen X'd Out
    December 24, 2013

    Overwhelming self-confidence and joie de vivre are the kinds of things that rub older millennials the wrong way. It inspired “Millennials in the Workplace,” a corporate training video parody, viewed more than 600,000 times on YouTube, that tells baby boomer bosses how to deal with 20-something subordinates.

    For Millennials, a Generational Divide

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  • Gen X'd Out

    Millennials want to be the boss; boomers don’t

    December 13, 2013

    Indeed, boomers may know something that millennials don’t. “Younger people think they know what it’s like to be the boss, so they want to do it, but more experienced workers know the reality,” says Tim Sackett, president of Human Resources Unlimited Technical Resources, an information technology and engineering staffing firm in Lansing, Mich.

    Gex X was part of the survey, to be fair.

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  • Gen X'd Out
    December 12, 2013

    Millennials Start Their Holiday Shopping Way Before Their Parents

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  • Gen X'd Out

    Fast food’s oldest calling card — the boring bun — is getting turned on its head by Millennials

    November 11, 2013

    Raised on breads often several culinary notches up from the familiar Wonder Bread of their Boomer parents, the target generation of the $200 billion fast-food industry is demanding — and receiving — unconventional bread options at even the biggest fast-food chains.

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  • Gen X'd Out

    Technology isn’t just for Millennials

    November 5, 2013

    While Millennials are more likely than any other age group to use restaurant-related technology options, they are not the only demographic group to show interest in doing so. A significant proportion of consumers in the Baby Boomer generation are also using computers and smartphones when interacting with restaurants, according to new National Restaurant Association research.

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  • Gen X'd Out

    Baby Boomers Want to Be Just Like Us When They Grow Up

    November 5, 2013

    The hard-working, self-important baby boomers once criticized today’s youth for their lazy ways. But now, as the boomers approach their designated lazy times, they’re taking off their glasses in amazement and doffing their caps in appreciation. Those millennials! They sure know a thing or two about not working!

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  • Gen X'd Out
    October 30, 2013

    Boomers vs. Millennials: The Fight of a Generation (or Two)

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